Welcome to another episode of SEO Dojo Radio's Regulators. This week Terry, Dave and Steve continued with another tips portion of the show picking up  from the previous learning segment in which Steve provided 8 Tips to Improve your Local Listings. Terry wrote a post on 4 Tips to Manipulate Google Local SEO signals to add a few more local tips with a slant towards targeting country specific indexes.

In the news section the guys discussed Google Local Guide; Google Tightens it's grip on the money being made over at Youtube; Google Flights - seems legit and who would complain?; Pinterest continues to get better at fighting spam; Googles new hacked classifier misclassifies web sites; Older copy of the Webmaster Guidelines; Google Vietnam was hacked breifly; Google chat boxes on local listings; Panda turns 4?;  What to ask when hiring an SEO... (from Bing) and more!

The Regulators


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Direct download: Regulators-Feb252015.mp3
Category:general -- posted at: 7:50 PM

Welcome to another episode of SEO Dojo Radio's "the Regulators". This week Steve, Dave and Terry discuss Steve's post Tips to Improve Local listings as the education topic for the week. Steve's post contains good advice on implementing schema, how to ensure the NAP is easily found and more!

In the news section the guys covered a misguided post on the myth of the penguin penalty; Google says no Panda or Penguin update; Facebook/YouTube apples and oranges; negative seo study; Google get access to Twitter firehose and more!

The Regulators


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the Regulators:

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Direct download: Regulators-Feb132015.mp3
Category:general -- posted at: 3:08 PM

Welcome back to another episode of Search Geeks Speak. In this episode Terry and Dave are interviewing Debra Mastaler of Alliance Link, Julie Joyce of Link Fish Media, Kristi Hines of kristihines.com and Doc Sheldon of Top Shelf Copy.

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Content Production & Promotion

The panel went over the tools and techniques they use to leverage content production and promote content.

Production:

  1. Leveraging the production process to provide content for multiple Social platform and promotion channels
  2. Planning the production process to raise visibility before and after content is released.

Promotion

:

  • What Prospecting/Monitoring tools do you use for link development and Social
  • What online and offline outreach techniques do you find most effective. If possible can we discuss the "appropriate" use of Press releases, directories and guest posting on blogs

Show Notes

Download the Podcast to listen to it later or stream it below:

Content Production & Promotion:

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Direct download: SGS-Content-Strategy-Promotion.mp3
Category:general -- posted at: 3:49 PM

Welcome to another episode of SEO Dojo Radio's Regulators. This week Dave, Steve and Terry discussed an An SEL post inspired migration as the education topic for the week and as usual the guys shared their 60+ years of experience in these matters. Whether migration or re-design the consensus was that a lot of planning should goe into any re-design or migration and it is planning (or the lack thereof) is at the heart of most failed or problematic migration or website re-design.

In the news section the guys discussed the correlation debate; Retailmenot climbs out of Google penalty; Google adds Musicians upcoming events to knowledge graph; Kissmetrics Correlation to higher rankings study and more!

The Regulators


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Direct download: Regulators-Jan282015.mp3
Category:SEO -- posted at: 2:51 PM

Welcome back to another episode of Search Geeks Speak. In this episode Terry and Dave are interviewing Doc Sheldon of Top Shelf Copy.

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Content Audits

The guys went over how to use a content audit to develop content strategies for a sites sales funnels; guest posting needs; algorithmic risk accessment and meeting customer expectations and needs.

Content Audits HOA:

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Direct download: SGS-Content-Jan222015.mp3
Category:general -- posted at: 9:24 PM

Welcome to another episode of SEO Dojo Radio's Regulators. This week Dave, Steve and Terry started a new educational portion of the show where the guys talked about the disavow tool and and the reaction of the community to the position that the disavow tool and removing links were not effective means of recovering from a Penguin algorithmic dampener. Removing content and other strategies for Penguin recovery were also discussed. The next topic the Regulators covered was a post by Bill Slawski on how Google could extract direct answers from web pages.

In the news section the guys discussed how Google will soon make the car insurance ad industry look different; Google disavow good links penguin; Will Matt Cutts return to Google?; Should Google have inflicted Panda on SEORoundtable readers poll and more!

The Regulators


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the Regulators:

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Direct download: Regulators-Jan152015.mp3
Category:general -- posted at: 9:31 PM

Welcome to another episode of SEO Dojo Radio's Regulators. This week Dave, Steve and Terry were all in the house causing the usual chaos and mayhem! The crew discussed a recent post on ranking factors upon which Bill Slawski joined in on the fun adding his words of caution and guidance on this with the guys! Bill was invited to discuss his thorough post on the PageRank Replacement patent approval that looks to be pulling together some older ranking factors like topic sensitive Page Rank; some tweaks to the passing of internal link equity and more!

Next on the agenda was The Search Congress initiative by SEMPO. Bill was in full SnarkNado mode and we all had a good laugh at the expense of the initiative. Oh well! It is, what it is and personally, Webmaster T thinks he was dumb to think that it would ever change! No linkage.... because we do not support any of that nonsense because the industry deserves more... much more! Lastly we covered a post on using spam methods to leverage Google's use of click analysis on a SERP for Negative SEO. For long time SERP out strategist's like T and David they've known for years that click analysis has been baked into the algo! Not many people really discussed it because it was a huge advantage and those are the techniques one keeps to themselves or shares with a closed community or better still... your closest friends who can actually exploit it!

The Regulators


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References not Discussed but Worth a Look See!

the Regulators:

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Direct download: Regulators-Dec222014.mp3
Category:general -- posted at: 4:36 PM

Welcome to another episode of SEO Dojo Radio's Regulators. This week Dave, Steve and Terry were all in the house causing the usual chaos and mayhem!

The guys talked about Google not indexing "display: hidden" content; Google does not always update the index with a crawl; Google in EU Courts Again!; Google think Obama is King; Penguin still rolling out?; Google cache updated; Disavowing your own site and more!

The Regulators


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And here's the download and the streaming Audio:

the Regulators:

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Direct download: Regultors-Dec3-2014.mp3
Category:SEO -- posted at: 1:46 PM

Welcome to another episode of SEO Dojo Radio's Regulators. This week Dave was sick and Steve and Terry were all in the house causing the usual chaos and mayhem!

The guys talked about Epic browser blocked from using Google ads; Panda update ran during Oct. 24 Penguin 3 update; Google Mobile Ranking Algo; is Matt Cutts really gone?; Google Changed Indexing of Hidden Elements; Rate these results added to Google Mobile Search; Google local carousel replaced; Google News Includes Sponsored post in special; Google's Doubleclick ads down and more!

The Regulators


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the Regulators:

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Direct download: Regulators-Nov202014.mp3
Category:SEO -- posted at: 7:38 PM

Welcome to another episode of SEO Dojo Radio's Regulators. This week Dave Steve and Terry were all in the house!

The guys talked about How Disqus Got Their Google Pr9; Different Types of Ads Influence Google Organic Ctr; Victims of Major Celebrity Photo Hack Sue Google for 100M; Google Disavow Link Automatic; Google Panda 4.1 Still Rolling; 6 Simple Tips for Optimizing Pinterest Search; Google Considers Adding Disavow Tool Confirmation; Google Penguin Refresh May Come Early Next Week; Google Webmaster Tools 404 Errors Sorted By Priority and more!

The Regulators


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Show notes

the Regulators:

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Direct download: Rergulators-Oct092014.mp3
Category:general -- posted at: 4:55 PM



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